Featured image for “Video Production During COVID-19: Adapting to the New Normal”
June 19, 2020

Video Production During COVID-19: Adapting to the New Normal

In many ways, 5Gear Studios is in the business of people. Events, conferences, internal videos, commercials for services or products… No matter what we’re creating, people are at their heart of what we do. It’s easy to forget just how physically interactive video production is until restrictions are placed on physical distance. In the face of all that’s been going

Featured image for “What’s Important in a Landing Page Video?”
June 3, 2020

What’s Important in a Landing Page Video?

Are you ready to create or update your website’s landing page? Incorporating video on your website’s landing page is the best way to engage your audience and maximize the effectiveness of your site. Incorporating a video on your landing page is a great way to direct and focus visitor attention right from the moment they open your website by clearly

Featured image for “Top 10 Ways to Improve Your Videos From Home”
May 7, 2020

Top 10 Ways to Improve Your Videos From Home

With all that’s going on in the world today, people are turning to alternate avenues to communicate. Between Zoom calls with clients, virtual interviews and get-togethers with friends over Skype, Chat, Google Hangouts and more; video has a huge part to play in keeping all of us connected through these times. Even though these tools have all been available to

Featured image for “Marketing Strategies during Social Isolation – Get your message out!”
April 9, 2020

Marketing Strategies during Social Isolation – Get your message out!

There’s no questioning the power of person to person message delivery. Conferences, talks, in-person conversations; all are incredibly effective, yet not always possible, especially with today’s Social Distancing measure in effect. By harnessing the power of video to deliver your message, you increase audience reach while still creating a lasting connection. When it comes to bringing the impact of stories

Featured image for “Using Video to Promote Your Charity”
February 12, 2020

Using Video to Promote Your Charity

Using video to promote your charity or nonprofit is a great way to be heard and to get your cause out there. Being such an appealing medium for consumers, video is the ideal tool for charities and nonprofits to communicate to both the general public and their donors. At 5GearStudios, we specialize in finding the best ways to convey your

Featured image for “The Benefits of Live Event Videography”
January 17, 2020

The Benefits of Live Event Videography

Investing in videography for your live event is not only the perfect way to capture important moments for your company, but it’s also a great marketing tool to use after your event has passed. Having an archive of quality content of past events allows you to get even more value out of your original investment while magnifying the reach of

Featured image for “The Importance of Video for Your Social Media”
December 16, 2019

The Importance of Video for Your Social Media

Did you know that there are over 2.8 billion active social media users worldwide today (SocialMediaToday)? It’s no surprise that with such a vast quantity of information being shared and consumed across online platforms, visual content is more than 40 times more likely to be shared over all-text content (HubSpot). Video is becoming an increasingly more important element of communicating

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November 27, 2019

Why Use Training Videos?

There’s no question that incorporating a training and development model for your team has a profound impact on your business. After all, delivery of information throughout a company is crucial to operations running smoothly on all levels. Great For Your Budget 85% of the cost of classroom-style training is spent on it’s delivery. That means you’re spending far more on

Featured image for “Small Business’s & Start Ups: Engagement Through Video”
November 11, 2019

Small Business’s & Start Ups: Engagement Through Video

Whether you’re looking to promote your business, create quality social media content or make connections with new customers; video is the most effective way to convey your brand and evoke consumer confidence in your unique product or service. Whether you’re looking for business to business or business to consumer marketing; creating a video that is tailored to your business’s services

Featured image for “Measuring Twice: The Importance of Pre-Production”
October 31, 2019

Measuring Twice: The Importance of Pre-Production

‘Measure twice, cut once’ is a saying with both a powerful tactical denotation and also some serious metaphorical significance. In video production, as it is in life, it pays to plan in advance and check things twice. The pre-production phase of the video production process is one of forethought and ground-work. It is absolutely essential to the outcomes of both